international
music business
workshop

With 20 years in the music and entertainment industry, Guji Lorenzana drives A&R and business development for Symphonic Distribution in Asia, empowering artists and labels while expanding the reach of top independent music across the region.

Hear what David Søderholm has to share after 28 years of experience on several sides of the industry. Composing, A&R, radio plugging, and building his own label and production company, He’s done it all. With peaking on music charts and receiving nominations such as MTV Music Award.

With roots in performance from a young age, Christine has written songs for both Norwegian and international artists, competed in Melodi Grand Prix (Norway’s Eurovision selection) and built a respected name as a vocal coach. Her music recognized via millions of streams—bridges artistry and mentorship, making her a compelling voice in the industry.

Get an inside look into the world of sync with Andy Haggerstone, co-founder of Songtaew Sync (clients include Warner Music Thailand, HBO, Netflix, Apple TV, Sony Pictures & more).
Learn what sync is, who the key players are, how the process works, and what makes a deal succeed — plus practical tips on how sync agencies can help you land placements.

Songwriter with nearly 30M Spotify streams and Eurovision credits—including six national-selection cuts (Norway, Lithuania) and the current winner for Ireland. In this session you’ll write melodies live, on the spot: apply different techniques to the same track, play them back, and compare what sticks. Hands-on, fast, and highly practical.

Mespiti Poolsavasdi is a legal scholar specializing in copyright and intellectual property, particularly in Thailand’s creative sectors. He is a lecturer at Thammasat University and recently spoke on the WIPO panel “Mastering the Art of Music Copyright for Creators.” His work focuses on the intersections of law, culture, and society, offering fresh perspectives on copyright and how legal frameworks can support the creative industries.

Christian Tornholm-Lehn is a Norwegian composer, songwriter, and producer with a diverse career spanning the global music industry. His work includes Billboard-charting tracks, campaigns for brands like Coca-Cola, and original compositions for film and international video games, including the Buccaneers! soundtrack. Known for blending creativity with commercial vision, he now serves as A&R at Up! Entertainment, shaping new talent and projects with an international perspective.